Better Co-Being : Signature Pavilion of Miyata Hiroaki

Producer

Professor, Keio University MIYATA HIROAKI

Specialises in data science, scientific methodology, and value co-creation
His research revolves around promoting social reform through utilising data science and other scientific methods to change society for the better. Is involved in a range of projects in and outside the field of medicine, such as the National Clinical Database involving 5,000 hospitals around Japan in collaboration with the medical specialist system and the nationwide COVID-related LINE surveys led by the Ministry of Health, Labour, and Welfare. One of the visions of society that Miyata has co-created is a “resonant society” characterised by vibrancy and diversity where each individual shines through experiencing that world with others.

Message & Concept

About Pavilion

Better Co-Being is set in a corner of the “Forest of Tranquility” in the center of the Expo site.
We envisioned the Forest as a symbol of a future society where humans share and co-create data.
Organic matter is generated from light and water and shared with the world.
The forest links the entire ecosystem as a community and supports the world.
Plants and forests are full of inspiration for a society where humans share data.
A pavilion without a roof or walls.
We wanted to redefine the role of architecture at a turning point in history.
Rather than drawing boundaries with the forest, the pavilion blends and resonates with it.
Each visitor standing inside the pavilion will envision a new age of resonance never seen before.

News

2025.5.2

The art "Embracing Diversity" by Hiroaki Miyata and Mika Ninagawa of EiM will be available for reservation-free night viewing for a limited time.

2025.4.21

Redesigned our website

2025.3.7

IBM Japan Joins as Supplier

2025.2.7

Super Hotel Group Joins as Partner

SIGNATURE
EVENT

Throughout the Expo, we will host signature events where visitors can think and envision the future society proposed by "Better Co-Being." In collaboration with our sponsors, we will implement multifaceted programs across various fields.

1 5/14 Wed. 5/15 Thu. 2 6/18 Wed. 6/19 Thu. 3 6/30 Mon.

EXPO Resonance Festival

We will host exhibitions, workshops, and stage events with those who resonate with the philosophy of "Better Co-Being.”

①May 14-15, 2025: EXPO Arena "Matsuri"
A cultural festival aimed at creating a "new festival" that will remain even after the Expo. In collaboration with the general incorporated association demoexpo, which is working to enliven the Expo 2025, Osaka, Kansai, Japan from the city, we will host stage events that integrate local attractions such as Osaka's culture, arts, music, and food stall culture, enhancing visitors' creativity. There will also be stages where children can take center stage.

②June 18-19, 2025: EXPO Exhibition Center “WASSE”
Under the theme "Connecting the World and Future with Technology," high school students from all over Japan who are tackling social issues will present their original research on robots, energy, AR technology, and more. Unique fields such as marine transportation and aquaculture systems will also be introduced. Through experiential exhibits, workshops, and stage events themed around living and sustainability, we will deepen understanding and thoughts on Better Co-Being.

③June 30, 2025: EXPO Hall "Shining Hat"
Under the theme "Resonance of Lives," we plan to hold an experiential concert combining performances with the latest digital technology, as well as talk sessions with stakeholders.

8/4 Mon.

Business Model Competition featuring high school students for the Future and Health supported by Towa Pharmaceutical

To "accelerate the realization of diverse well-being (Co-being) that meets the needs of each individual," we will hold a business model competition in which participants, together with visitors, will create a vision of "a future local society where life shines."
[Date/Location] August 4, 2025: EXPO Hall

1 5/15 Thu. 2 5/23 Fri. 3 6/30 Mon.

Better Co-Being Forum supported by AstraZeneca & Alexion Pharma

To ensure the health of people, society, and the planet, we will host forums and exhibitions where domestic and international experts discuss various global issues and envision the future of health equity.

①May 15, 2025: Theme Weeks Studio
With the advancement of an aging society, non-communicable diseases (NCDs) such as cancer, cardiovascular diseases, and chronic obstructive pulmonary disease (COPD) have become major social issues. To extend healthy life expectancy, it is necessary to spread and expand new solutions and innovations surrounding these NCDs. This event will share excellent initiatives from both domestic and international sources, and discuss current challenges and solutions related to COPD, which is considered to be associated with cancer and cardiovascular diseases. Through this discussion, we will explore pathways to a future of accessible and high-quality healthcare systems that enable early detection and prevention of disease progression.

②May 23, 2025: Theme Weeks Studio
To improve "health equity" for patients with rare diseases, a special session will be held on May 23, "Rare Disease Day." To deliver equitable healthcare to patients with rare diseases, we will discuss the theme of "improving diagnostic lag," which refers to the long time from onset to diagnosis. Experts from various fields, including physicians, academic societies, patient associations, and AI companies, will discuss solutions from multiple perspectives to deepen understanding.

③June 30, 2025: Theme Weeks Studio
The Partnership for Health System Sustainability and Resilience (PHSSR) is a global project led by AstraZeneca in collaboration with the London School of Economics and the World Economic Forum. In Japan, Keio University and the Health and Global Policy Institute (HGPI) are leading the project. Learning from the experience of healthcare system pressures during the pandemic, we aim to build a more resilient and sustainable healthcare system. This event will bring together experts from both domestic and international sources to introduce initiatives from various countries. In addition to discussing the importance of early response to NCDs such as cancer, diabetes, cardiovascular diseases, and respiratory diseases, we will also discuss the improvement of healthcare delivery systems through medical DX advancements and the realization of evidence-based policy making.

VIRTUAL
PAVILION

The Better Co-Being Virtual Pavilion utilizes Web3 technology to propose new ways for diverse visitors to preserve memories and aims to become a starting point for implementing these ideas in society. Visitors can create an original "Journal" by combining photos taken at the venue with text. Additionally, submitted "Journals" will be displayed in the Better Co-Being Virtual Pavilion. As you journey through this virtual space filled with various memories, we hope you feel the resonance.